5 tips to increase your visibility on Instagram

With more than 2 billion users , Instagram is one of the top 3 most used social media, just after YouTube and Facebook . It is the platform par excellence for sharing memorable photos with friends, family and discovering your adventures. It may happen that professionals, entrepreneurs or companies wish to get noticed on Instagram to offer or present their products and services . But all this can turn into a real headache since with the increasing number of photos that are posted per day, you will have the feeling that your photos are falling into a black hole. Instagram can become a never-ending battleground when you lack strategies to stand out. If you don't use the right hashtags or post at the right time, it will be difficult to make space for yourself. But don't give up! There are several things you can do to make your photos more visible on the popular photo-sharing app. Let’s discover these tips together.

The best way to increase your visibility on Instagram is to use the right hashtags

intagram hashtags 1

If you are wondering what its usefulness is, remember that hashtags allow anyone to find content based on the keyword they type in the search bar. Here are the places where you can place them:

  • Story
  • Post
  • Comments

Since you have your niche , using appropriate hashtags will make your brand known to a wide target. When this element is neglected, you become shadowban . In other words, the appearance rate of your posts drops significantly. To put it simply, we don't see you anymore. This is why you need to use hashtags that are popular, but not too popular. In both cases, either your photo will be lost in the crowd or no one will see it. Some ideas for hashtags to use:

  • #love
  • #instagood
  • #Photo of the day
  • #nofilter

   Hashtag ideas in 2022 

One thing that needs to be clarified is that there is a limit of 30 hashtags to use in a post. To find the most relevant, visit the sites;

To put a hashtag under an Instagram post:

  1. Download photo
  2. put the filter of your choice
  3. in the caption, enter # followed by a text or emoticon
  4.  Press OK

Geotag your photos so they appear on a map in the app

Instagram geolocation

Geotagging your photos is a great way to get them seen by people who are interested in that location. When you geotag a photo, it appears on a map within Instagram so people can see all the photos that were taken in that area. This is especially useful if you're trying to reach people who are interested in travel or a specific city or region. When you make the effort to geotag your photos, you bring confidence, a greater number of shares and comments. It is certain that if you have a premises, the people who see your photos will be happy to be able to take a virtual tour; if so, take the time to come and discover it. In addition, people like to be introduced to new horizons. So if they have the opportunity to explore extraordinary places thanks to you, that will be cool.

Enable and disable geolocation option 

This is an option that can be activated from your Instagram account. Proceed this way:

  1. From the application, click on your photo
  2. select the photo to geotag
  3. Click on the 3 vertical points at the top right of the photo
  4. a window will open, select edit
  5. an “add location” option will appear under your name
  6. A new one with “enable location services” appears, click on it.  

When you are not using this function, it is important to deactivate to avoid exposing your personal data and your Instagram account.

Procedure to deactivate geolocation

  1. From your smartphone, go to “settings”
  2. Click on “password and security”    
  3. Scroll to “location”
  4. Check or uncheck the “access to my location” section. Blue (accept location); gray (refuse location)

What you can do with geotagging

the possibilities of geotagging

It's good that you understand the benefit of highlighting geolocation tags on your photos. 

  1. Organize Instameets to make new friendships. The idea is to connect to people who have made posts near your city to redirect them to a meeting page for your city.
  1. Create chronological posts: If you are a traveler for example, here is an idea to paste several images of the progress of your destinations that you will geolocate. 
  1. Promote your brand: To show your establishment to a large number of people, as several big brands like Starbucks or Burberry do, publish original photos that you will geotag.

There are several tools you can use to assist in your efforts to geolocate your photos:

With these tools, you can continually improve the geotagging of your posts to get better results.


Our Instagram products to boost your profile

Use interesting filters and experiment with several until you find what works best for you

Before we start, we need to know that this is an Instagram filter. This term refers to a set of colors that can be added to photos. It has evolved more and today, filters are used on stories with more varied effects. We use them on Instagram to make a big difference in the way your photo is received. You have to make filters because they have a wow effect. It's the kind that can immediately capture the attention of your subscribers who don't hesitate to leave comments and share them. The number of subscribers could increase quickly. To do this, experiment with different filters to see which ones get the most likes and comments.

How to create a filter?

You must have a tool dedicated to creating filters on Instagram. There is a multitude that could help you have original and fun filters:

Here's how to make filters on your Instagram app:

  • Pretend you want to take a photo
  • then click once on the screen. A banner at the bottom of the screen with filter bubbles
  • Drag all the way to the right
  • Click on the “magnifying glass” icon
  • Search for your filter by name
  • Click on the desired filter
  • Click 'Try'
  • You can test and share the filter as you wish now!

Depending on the choices you make, the most popular filters include Valencia, Lo-Fi, and X-Pro II.

Tips for Having Great Filters

awesome instagram filters
Instagram filters for your images

  • Don't use poor quality images

The filter is not intended to reduce the poor quality of the image you have downloaded. 

  • Do not overuse the filter in question 

Some people wrongly think that by using the filter in a way to make the image more beautiful, that they will be able to create an audience. The more the filter is accentuated, the more the image becomes distorted.

Tag other users in your posts and comment on their photos too

When you tag a person or other users in your photos, a notification tells them to go to your photo to view it. This is a great way to get their attention and potentially gain new followers. When you tag someone, their username appears highlighted in the photo caption so all their followers can see it. It's a great way to reach a wider audience and get your photos in front of people who are interested in the same things as you.

How to tag a person?

You can mention someone on Instagram so that they interact with your content:

  • Publication
  1. Open Instagram and create a new post.
  2. Select the photos you want to post and tap “Next”.
  3. Click “ Tags ” and enter a user.
  4. Tap “ Share ” and you’re done!

Depending on the number of people to tag, repeat the same operation.

  • Story 
  1. On the Instagram account, tap “ Story ”.
  2. Select a photo or upload an image and tap the “ sticker
  3. Click the @mention and enter the username you want to tag
  4. Press the “ color ” button to change it.
  5. On “ Make a sticker smaller or larger ,” pinch your index finger and thumb to make them smaller and move your fingers in the opposite direction to make them bigger.
  6.  You are now ready to publish your Story.

advice on tags 

Don't lose sight of your goal: to have more visibility on Instagram. So, it is in your best interest to gain more subscribers. To do this, when you mention or tag a person (whoever they may be), you must always choose a relevant photo or video. Avoid identifying accounts that have many followers if you don't have a connection to them.

  • Identify and mention your customers,
  • Identify and mention other companies,
  • Encourage others to tag you in their posts.

Commenting on other people's posts is another good way to get noticed by them and their followers

Here is an effective way to reach a large target. Indeed, by commenting on other people's photos, it is an excellent technique to get you noticed by them and their subscribers. When you leave a comment, your username is also highlighted so people can click through to your profile. You must therefore be active in order to leave your signature in as many publications as possible. Be sure to leave thoughtful comments that fuel the conversation and don't just say things like "nice photo." Generally, when you don't pay attention to the value of your comments , you expose yourself to bad feedback from subscribers.

Mistakes to avoid to avoid getting spammed

Your interventions, under other people's publications, must not resemble spam, at the risk of being “burned”. Avoid making these types of comments:

  • Vague sentence, with no established connection to the image or Instagram photo
  • use only emojis 
  • ask people to visit or subscribe to your profile

Overall, there are many different strategies you can use to increase your visibility on Instagram. By focusing on high-quality content and effective marketing techniques, you should be able to reach a wider audience and generate more engagement with your stories. Obtaining more visibility on Instagram requires implementing well-developed strategies which can take much longer to produce results... Don't panic! With our services, you can quickly get thousands of qualified views without going through all these steps above. Don't wait, discover our different Instagram offers to give your account more visibility.

Conclusion

Instagram can be a great way to connect with other people who share your interests. Using the tips we've outlined, you can increase your visibility on the app and reach a wider audience. You can also build relationships with other users by tagging them in your photos and commenting on their posts. So get creative and have fun with Instagram!

About me

After many years of managing influencer social networks, I share my tips with you.
My favorite social network: TikTok 😍

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