If you run a business or community, you probably have a Facebook . And just yesterday, Facebook announced major updates to its Pages , including the elimination of likes.
Let’s dive in:
The “likes” disappear, in favor of follows.
On the old version of Facebook Pages, people could like and follow your page separately. In the new version, the “likes” disappear completely. People who haven't followed your page in the past will unfortunately not be transferred as a follower (even if they liked the page).
News feed dedicated to Facebook pages
There is now a dedicated news feed. Pages can now discover and interact with News Feed trends with this new feature, an opportunity to better connect with audiences.
New features of all kinds for your Facebook page for 2021
Text-based Q&A, improved tools, easier navigation, and more. We weren't kidding when we said this was a major update! Facebook 's full announcement for all the details if you want to know more.
Until now, the number of friends on a Facebook was the most visible popularity data. Now that they're on their way out, encourage your audience to follow you, so you don't lose credibility when the likes are gone.